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Good Measure

Native UK company Good Measure say that their foundings were in pub conversations revolving around the topics of 'we should do that' and 'it would be better if'. These conversations went on for some time, but eventually it was time to stop talking and start taking action. With a key aim of creating the clothing in the UK whenever possible, from sourcing materials to designing the construction, and the manufacturing process as a nod to the North West's heritage in the cotton industry, they hold true to a certain set of ideals, and we like that. And, when the UK cannot provide, they source the best materials they can from Japan, America and Europe.

Understated clothing, 'simple' items are often only simple in appearance. Using fine materials, Good Measure make sure to create tough garments with foolproof construction which have quiet style. Perfect for building a comfortable wardrobe, and we're excited to begin a journey with them.

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