Founded by François Salomon in 1947, the brand is best known for its high-quality trail running shoes, hiking boots, and winter sports equipment. Off the back of last week’s wet ‘n’ wild perambulate over the side of Coniston Old Man, it’s now time to focus on our footwear…
Purple Mountain Observatory (FKA Carrier Goods) is a UK brand that has quickly established itself in the outdoor world. With everything from legwear to triple-layer shell jackets, these guys should have something for you, whatever the weather. Much like Orlando, Florida’s renowned water park, this shoot was a…
Karhu’s story began just over a century ago when a small workshop was set up in downtown Helsinki by Ab Sportartiklar Oy. The workshop’s first product was sports equipment such as javelins and skis made from locally sourced birch. 4 years later, the brand changes their name to…
The Latin term ‘Deus Ex Machina’ translates to ‘God From A Machine’. Writers will be familiar with the phrase as a plot design that is used to transport a story from one of problems and trouble, to one of happy endings. Here at WCH, we channel all of…
Working Class Heroes X Fell Brewery. Friday 22nd September, 5pm. 40-44 Market Street, Ulverston. FREE BEER We’ve teamed up with local heroes Fell Brewery to make a beer as a good excuse to have a party at our shop in Ulverston on the 22nd of September. They asked…
Stan Ray has become an in-house favourite of the WCH chaps and chapettes. The first time we saw the brand, we were won over by their legwear, but over time, the brand has developed some awesome graphics, making Stan Ray one of the coolest brands going. We’d already planned this…
Here at Working Class Heroes, we like to blend aesthetics of our favourite brands. This week, we took some of Portugal’s finest flannel and mixed it with some reet good Yorkshire luggage. We’re slowly exiting the Summer season, so a long sleeved shirt seemed to do the trick…
Today marks the Autumn collection launch from freaky London-based brand Heresy. The folklore-inspired streetwear label has designed a pretty healthy run of graphic tees and hoodies, an embroidered rugby shirt and headwear, and a jacquard fleece which for us, is a strong contentder for ‘Fleece of the Season’…
Saturday marked the release of a collaboration between our mates Puma, and seminal Japanese label Nanamica. The capsule, which also includes some proper boxy striped tees, focuses on Nanamica’s dedication to stylish waterproofing with a GORE-TEX edit of Puma’s iconic Clyde silhouette. The court sneaker is made from a…
Last week saw a massive drop of the latest sneakers from New Balance land on the website and in-store, dazing our warehouse and activation teams, whilst thrilling every single one of the WCH office’s NB Megafans – and there’s a lot of us. Reading the entire list of…
The fifth installment of our ‘Artist Series’ – where we develop graphic tees in collaboration with local creatives – comes from Christ Dorning and Donna Flowers-Dorning: ‘Still Life’. The duo behind Still Life have been working in the fashion/design and commercial art world for over 17 years, eventually…
Whilst we’re still (apparently) in Spring, it’s probably a good time to show off some of our latest arrivals from Slovakian footwear label Novesta, paired with Nottingham-based menswear label Universal Works. Renown for their plimsol-inspired Star Master, all of their silhouettes are made in their own factory, with…
