Born in 2021, Purple Mountain Observatory draws inspiration from the urban landscape, with its DNA firmly rooted in a profound love for nature, encouraging the younger generation to explore the outdoors. If you’ve been keeping up with the madness that is WCH, you may have seen that PMO’s SS24 collection launched on Friday 9th Feb. We’re aware that this is going out 3 weeks late but time is a made-up concept which we don’t adhere to.…
Getting two newsletters out of one is a win-win! The footwear of choice for our Polo RL shoot was Salomon; a…
It all started in the late ’60s when a young Ralph Lauren was selling ties from a drawer in the Empire…
For those wondering what brand we were wearing with last week’s Hoka newsletter, gather around the campfire and I’ll tell you. I could just leave it at that, but that’d be cruel to leave you without the world-famous WCH ramblings. Uni Works has been on the books here for quite some time now, which shows how much we value the brand. We find you can wear Uni Works in so many different ways but our…
Founded in France in 2009 by Nicolas Mermoud and Jean-Luc David, Hoka was originally embraced by ultramarathon runners due to their cushioning…
AW23 New Balance Styles Now Online If you can wind your minds back to before Christmas, you may have seen…
A few months ago, we took Carhartt WIP for a cheeky spin in the Lakes. We’re back again but this time with some of our favourite styles from their latest collection. We love Carhartt WIP so much that we decided one newsletter wasn’t enough. We loaded the van, headed into the Lakes and chatted about some very important subjects. This week, the subject of choice was moss. Did you know moss dates back to 450…
For nearly a century, Danner has crafted high-quality boots with purpose and integrity, using the best possible materials. Charles Danner…
Here we are in December and I think we can all agree it’s now properly cold. Well, at least up…
We teamed up with Sideline and our friends Forage and Foliage to create some winter wreaths and chat about the S word…Sustainability. Working Class lasses Sally, Nay and Katie from Ulverston-based Forage and Foliage, braced Storm Debi to forage for materials and learn how to create wreaths using one of Katie’s kits. In the beautiful setting of Ashlack Hall, we discussed how making sustainable choices feeds into Katie’s fashion choices as well as her business,…
