Working Class Heroes was set up in 2006 with a mission to sell select men's street wear from around the globe to the good people of Ulverston, Cumbria. We still hold this close to our hearts but now aim to reach slightly further a field with our website.

We are not a massive corporate site. We are not owned by a group of executive directors that have little contact with customers. We order stock, photograph it, pack it and then dispatch it. We are here to deal with your enquiries, feedback and provide you with a personal service ensuring that you get the products you want on time every time.

If you call the shop you will speak to Tom, Rob, Adam or Edd. Let us know what you think, because we care!

40-44 Market StreetUlverston Cumbria LA12 7LS
Summer Sale now on

The North Face: Red Label

   Words by AdamOuch

   on 09/10/2016 13:13:10

Remember when they used to put toys in cereal boxes? And do you remember when you went abroad for your jollies, and they’d have much better toys and you’d be gutted that you couldn’t get them in the UK?

No? Just me then.




The reason I ask, is that in my adulthood, I still experience the same childish envy, seeing what clobber is released overseas, and knowing I can’t get my hands on any of it.

Unfortunately, the coveted North Face Purple Label gear is only available in Japan, and I have been forever longing to get my hands on some.

Thankfully, my jealousy has quickly shifted to smugness. The North Face just went and threw a spanner in the works.




Red Label is the newest line from TNF, and more importantly, it’s only available in Europe!

And what’s better than that – is that we have some en route!


Check out our current North Face gear here!