Working Class Heroes was set up in 2006 with a mission to sell select men's street wear from around the globe to the good people of Ulverston, Cumbria. We still hold this close to our hearts but now aim to reach slightly further a field with our website.

We are not a massive corporate site. We are not owned by a group of executive directors that have little contact with customers. We order stock, photograph it, pack it and then dispatch it. We are here to deal with your enquiries, feedback and provide you with a personal service ensuring that you get the products you want on time every time.

If you call the shop you will speak to Tom, Rob, Adam or Edd. Let us know what you think, because we care!

40-44 Market StreetUlverston Cumbria LA12 7LS
Summer Sale now on

TCSS: The Aptly Named Freedom Sliders

   Words by AdamOuch

   on 23/10/2016 15:24:27



This perfectly crafted video from The Critical Slide Society embodies everything about the free spirited nature of the surfing world.

It sets out to showcase the autumn wear, but instead illustrates our necessity for little more than a group of pals, a few unconventional ideas and a plank of sanded wood.


Freedom Sliders


Let’s not forget the campfire bevvies, stories and laughs.

TCSS have all bases covered in this video – even the motors in this shoot make for mouth-watering, eye-popping pleasure.


What’s more, we’ve just dropped some of that seriously cool A/W gear, here.

Just giving you the heads up.